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Privacy Policy

Last updated: March 2026

1. Introduction

Embrand ("we", "us", or "our") operates the platform accessible at embrand.io. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our service.

2. Information We Collect

  • Account information: name and email address
  • Social media account access via OAuth (we never store your passwords)
  • Content you create, schedule, or publish through our platform
  • Usage data to improve our service

3. How We Use Your Information

  • To provide and operate the Embrand platform
  • To publish content to your connected social media accounts on your behalf
  • To send service-related notifications
  • To improve and develop new features
  • To respond to support requests

4. Third-Party Social Media Integrations

Embrand integrates with TikTok, Instagram, LinkedIn, X (Twitter), YouTube, Facebook, and Threads. When you connect these accounts via OAuth, you authorize Embrand to post content on your behalf. We do not store your passwords. You can revoke access at any time through each platform's settings or from within the Embrand dashboard.

5. TikTok Data Usage

When you connect your TikTok account, Embrand accesses the following data solely to operate the scheduling and posting features:

  • user.info.basic / user.info.profile: Your TikTok display name and profile picture, shown in your Embrand dashboard to confirm which account is linked.
  • video.publish: Permission to publish scheduled videos directly to your TikTok profile.
  • video.upload: Permission to upload videos to your TikTok drafts when you select upload-only mode.

We do not sell, share, or use your TikTok data for advertising or any purpose beyond operating the service you have authorized.

6. Data Sharing

We do not sell your personal data. We do not share your data with third parties except as required to operate the service (e.g., cloud infrastructure providers) or as required by law.

7. Data Retention

We retain your data for as long as your account is active. You may request deletion of your account and all associated data at any time by emailing admin@embrand.io. OAuth tokens for disconnected accounts are deleted immediately upon disconnection.

8. Security

We use industry-standard encryption and security practices. OAuth access tokens are encrypted at rest. We do not store social media passwords under any circumstances.

9. Your Rights

You have the right to access, correct, export, or delete your personal data. To exercise any of these rights, contact us at admin@embrand.io.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by email or by posting a notice on our website.

11. Contact

For privacy-related questions: admin@embrand.io